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A doorway for timeless interiors.
Dimora · Brand Identity · 2025
Skills and deliverables
- Brand Strategy
- Logo System
- Brand Assets
The brief
The problem: luxury interior studios all reach for the same thin serif and marble photo. Dimora wanted its stated why, timeless spaces that reflect the legacy and lifestyle of its clients, to live in the mark itself.
The identity answers with architecture: a D carved like a doorway, an oxblood and cream palette, and a small system of secondary marks and assets that furnish the brand the way the studio furnishes rooms.
01From Mind Map to Mark
The work starts messy on purpose: a hand-drawn mind map of doors, arches, monograms and rooms. Out of it comes the mark: a D cut like a doorway into a warm interior.
02The System
